High Profile Sponsorships Gone Wrong
As we all know too well, the world of sport, motorsport and celebrity is one that revolves completely around money. People, CEOs and famous athletes will do anything to succeed in their respective position – and do even more to secure lucrative sponsorship deals. The aforementioned agreements are usually worth millions to the figure and can boost the popularity of a brand overnight. But what happens when it all goes wrong? When the sponsorship deals goes sour? Let’s have a gander.
Tiger Woods
Mr Tiger Woods – that’s not his real name either, Google that! – is, or was, one of the most respected athletes of our time. He completely revolutionised the game of golf when he came on the scene in 1997 and, for well over a decade, dominated the sport with his incredible shot-making and will to win. One problem, though, the guy liked his women, and a that love of the opposite sex came back to haunt him when a series of unfortunate events lead to the media finding out Woods had been cheating on his wife for years with quite a lot of women.
The news shook the world, disappointed millions of fans and surprised even … Read more at FryingPanSports
